The longer you book, the cheaper it gets

Posted on 23 June 2022
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The longer you book, the cheaper it gets

No agent turns down a highly desirable and lucrative instruction that’ll fill the viewing diary within hours of going on the market. The prospect of offer, counteroffer and a bidding war is a commission-earners dream, but the by-product of a hot property everyone wants to visit is lots of time spent away from the office.

Viewber can help with these properties that sell themselves, expertly dealing with a volume of viewers when you don’t have time to personally show every prospect – and the longer you book a Viewber for, the cheaper it gets!

When looking at the ‘per viewing’ cost, it is cheaper to book a Viewber for an hour to conduct multiple viewings than it is to book a Viewber for one 30-minute slot. Book a Viewber for two hours and there’s a further discount, in fact, agents can reduce the cost per viewing to under £10 with multiple viewing parties attending during a set time period.

There are two selling strategies that Viewbers are expertly trained to assist with:

Back-to-back viewings: if your style of agency sells on personalised accompanied viewings, agents can block book a Viewber to attend back-to-back tours on their behalf. A Viewber can base themselves at a particular property for anywhere between 30 minutes and 8.5 hours, with their time easily booked using Viewber’s online dashboard. This continuity results in a highly-professional experience for applicants.

Alternatively, book a Viewber for an entire day and load their diary. They can flit between properties in your local area, meeting potential buyers and tenants, and fitting in as many viewings as feasibly possible.

Open house events: if you would like to create a sense of competition and hustle, you know an open house is the way to go. A Viewber can be booked to stay at the property for the duration of the event, with no cap on how many visitors they can process, a super-efficient return on your investment.

And there’s a bonus. Sending a Viewber on your behalf means skilled agents aren’t wasting precious time waiting for people to turn up at their timed slot – you just wait for the report of who turned up and what they thought – then get on the phone.

As well as running Viewber-led open house events, a Viewber can also be booked to provide assistance to your staff on the day, reducing the chances of prospects leaving without having their details captured and feedback noted.

Both our block booked viewings and open house services work in tandem with the benefits below:

  • 7 day-a-week service: Viewber-led block bookings and open house events are available to agents every day of the week, including Bank Holidays. We can fill in if your branches operate reduced hours over the weekend or when you’re short on staff.
  • Key collection: a Viewber can collect keys from your office locally, or a key safe, open up at the start of the day, secure the property at the end and drop the keys back, so you don’t lose any time away from your desk.
  • Cut your travel costs: booking a local Viewber saves you fuel and parking charges as well as time. Our travel costs are included in the booking fee, so there will be no surprises on our invoice.
  • Reduce your carbon emissions: our Viewbers are frequently so local that they can walk to the property they are showing – the greenest way to travel and important if your agency is working towards a carbon neutral goal.

“Agents who pride themselves on accompanied viewings as a part of their customer service can often come unstuck when they take on a particularly popular property” says Viewber’s co-founder, Ed Mead. “Sheer volume can often translate into hours away from an agent’s desk, leaving other transactions and new instructions neglected.”

“Block booking a Viewber, or getting us to run an open house event, helps uphold standards, provides a pivotal data capture exercise and is a cost-effective way of using the Viewber service to best effect.”

If you would like to get more time, more viewings and more for your money, get in touch. We can tell you what’s worked really well for other agents and talk you through our services.

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