PR, a much misunderstood discipline - The Rodcast
PR, a much misunderstood discipline.
Making noise and column inches are a very small part of it.
Viewber co-founder, Ed Mead didn't start 'getting' it until 1996 and it had a huge impact on him and Douglas & Gordon and has been a significant driver at Viewber.
With > 40 years of estate agency there are a few stories told here too - we hope you will find some of the advice offered interesting and useful.
Thank you Rod.
Do have a listen to the other episodes on the Rodcast - some great listening (and escapism) material whilst working from home.